Category: Apple TV


Apple has long been rumored to be working on its own HDTVs and the recent revelations from the Steve Jobs biography by Walter Isaacson has reignited that speculation. Analysts believe that Apple already has prototypes flowing through factories in China and that those HDTVs would be integrated with iOS, Siri, and FaceTime.

Ticonderoga Securities analyst Brian White issued a note to investors today, reiterating his previous belief that Apple’s HDTVs are already in early stage pilot and prototype production. White also noted that the hardware refresh for the current Apple TV set-top box may have been delayed due to plans related to the Apple HDTV, which could launch sometime in 2012.

“We believe the TV experience is in need of greater simplicity and innovation, providing Apple with opportunity to yet reinvent another product category and develop even closer ties with its customers,” wrote White.

Estimating that the LCD TV market would generate about $102 billion in 2012, White believes that the market has huge potential for Apple, which could dominate with its “unmatched aesthetics, expansive digital ecosystem and overall quality” as well as charge a premium price two to three times greater than competitors.

Additionally, White believes that Apple would not only use iOS and integrate Siri and FaceTime with the new HDTV, but that the company could also bring in iAds advertising and integrated App Store to allow developers to earn more revenue through apps developed specifically for the HDTV.

When Apple said it had a lot to cover today, they were not kidding. In addition to unveiling a new iPad mini and releasing Mavericks as a free update, among other things, the company also revealed new versions of iLife and iWork for its desktop and mobile operating systems.

ilife

Eddy Cue, Apple’s senior vice president of Internet software and services, took to the stage today to introduce the refreshed iLife and iWorks apps, saying, “This is the biggest day for apps in Apple’s history.”

All apps have been redesigned to take advantage of OS X Mavericks and iOS 7, and have been updated to 64-bit and integrated with iCloud. The new software will be free with the purchase of any new Mac or iOS device.

ILife, iPhoto, iMovie and Garage Band now offer a simpler and cleaner design. Of the apps, Garage Band received the biggest update. Garage Band for iOS now supports 16 tracks (up from eight). If you have an iPhone 5s or a new iPad, that number jumps up to 32. You can also share songs via AirDrop or work on tracks on multiple devices via iCloud. On the desktop version, a new feature called Drummer adds a variety of drummers that can play along with your songs.

In iPhoto, you can now create photobooks on your mobile device and then have a hard copy shipped to you from Apple. Meanwhile, a feature in iMovie called Movie Theater allows you to watch your iMovie clips across multiple devices as long as they’re stored in the cloud. On the mobile side, you also get picture-in-picture and split-screen options, the ability to speed up or slow down clips and other editing tools.

On the productivity side, the new iWork, which includes Keynote, Pages and Numbers, brings full file compatibility and the ability to collaborate with others via iCloud – a move that puts Apple closer in step with Google and Microsoft in this area.

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Time Warner Cable on Apple TV

As we’ve heard for the past month, Apple and Time Warner Cable are close to inking a deal that would bring a TWC app to the Apple TV’s homescreen – for the first time bringing live TV broadcasts to the device. But some recent reports are bringing things into sharper focus, giving us some more insight into what the future of Apple’s service is going to look like. Earlier this week, the New York Times wrote that the app would allow “some of the company’s 12 million subscribers to watch live and on-demand shows without a separate set-top box.” Friday, Bloomberg adds that “while the deal would add a Time Warner app, that just means viewers won’t have to switch from Apple TV back to their cable box: They’d still need to subscribe to Time Warner Cable and wait around for a technician to install it.” The TWC app would likely be based on its existing iPhone and iPad software.

Read the full story at The Verge.

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